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Premium beauty · Exclusive distribution

Exclusive distribution across ten European marketplaces.

Lemiro has been the brand’s exclusive distributor since 2023. Today we run its commercial operations across ten European marketplaces and two online stores, with one team responsible for how the brand is presented, stocked and sold in each market.

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Sector
Premium beauty
Role
Exclusive distributor since 2023
Channels
Ten marketplaces, two online stores
Remit
Presence, inventory, compliance, service

01Our role

One partner across every channel.

Each additional market brings its own catalogue, language, tax and packaging rules, and fulfilment network. As exclusive distributor, we hold the inventory and run the operation across all of them, giving the brand one accountable partner for its marketplaces and online stores.

02Market presence

A consistent brand in every market.

Product content is localised for each market, built on customer reviews and local search behaviour, and we manage the catalogue for accuracy across all marketplaces. In 2026 we extended the brand’s distribution to a further marketplace.

03Inventory

Stock in place ahead of demand.

We manage the full inventory flow, from import and customs clearance to the marketplace fulfilment network and the warehouse serving the online stores. One purchasing plan covers marketplace and store demand, and every purchase order is sized against a forecast tested on historical sales.

04Compliance

Accountable as seller of record.

As seller of record, Lemiro carries the obligations that come with selling in each market: import and VAT, packaging registrations and declarations, and the product documentation marketplaces require.

05Sales and service

Run centrally, delivered locally.

Major sales events are planned across all marketplaces and both online stores as a single programme, with inventory positioned ahead of each event. Advertising in the main markets is managed by the same team, so campaigns, stock and offers stay aligned. Customer enquiries are handled by our team in the customer’s language.

06Result

+20%

Amazon sales, year on year

Shipped orders, 1 March to 7 September 2026, against the same period of 2025.

Selling across several markets?

We run marketplace and online-store operations as an exclusive distributor or as an agency, with inventory ownership and responsibilities agreed from the outset.

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