Food supplements · Exclusive distribution
Building direct sales for a supplement brand.
Lemiro is the brand’s exclusive distributor in a European market. We hold the inventory and run its direct-to-consumer business through our own online store, from regulatory compliance and fulfilment to marketing and customer service.
Read the case study- Sector
- Food supplements
- Role
- Exclusive distributor since 2024
- Channel
- Our own online store
- Remit
- Compliance, fulfilment, marketing, service
01Market readiness
Regulatory groundwork first.
Lemiro holds the required product notifications with the national authority and maintains storage that meets the requirements for food supplements. Local carriers handle delivery, and our team takes orders and enquiries online and by phone.
02Positioning
Clear provenance, transparent value.
Customer and competitor research established two priorities: clear product provenance and a consistent basis for comparing value across pack sizes. Product pages lead with the manufacturer’s documentation and our status as authorised distributor, and the main pack shows its cost per day of use. The online store was rebuilt around the mobile product page.
03Customer acquisition
Campaigns built on the same insight.
Search and social campaigns carry the same messages: provenance, value and everyday use. Our team reviews every product claim in-house before each campaign goes live.
04Result
+67%
Brand sales, year on year
January to September 2026, against the same period of 2025, the first year of the partnership.
Planning a market entry?
For a market entry, we put the regulatory groundwork, fulfilment and customer service in place from the outset, as your distributor or as your agency.